This is better than free cake. If you are trying to come up with ideas for your business blog, I’ve done the work for you wirh this free report. It’s 50 Business Blog Ideas. These are more than one-offs. They’re thought-starters: idea-generators you can come back to again and again. You also can use this [...]
Two powerful, free SEO tools for business blogs
Search Engine Optimization (SEO) is critical for a business blog. With hundreds — possibly thousands — of blogs and Web sites competing for the same audience, the words you choose as your keywords are critical to get your content to the top of the heap. Here’s a few free SEO tools that can help you [...]
See Jane Blog Part III: How to Create a Search Engine Optimization Strategy for a Business Blog
If you’ve been following along, you know that Jane Hamill and her company, Fashion Brain Academy, help fashion designers on the business side of things. After tackling some business blog basics (Part II), we started to work on keyword selection and a search engine optimization strategy. As I discussed with Jane, there are two main [...]
Stuck? 10 thought starters to generate great business blog ideas
“What do I write about?” I hear this question a lot from people who are trying to maintain a business blog. Here’s some tactics to get your thoughts flowing and help generate a few ideas. Maybe you haven’t written anything anything your business blog for a while because you don’t know what to write about. You’re [...]
See Jane blog part II: Business blog basics
As you may recall from Part I, I’m working with Jane to make her business blog more effective. She’s got a fantastic blog and Web site that focus on the business of fashion for new and established designers. So, before we tackled the big stuff, here’s what we did… Defined business goals Yep, you can’t start [...]
Why was e-mail number 2 opened WAY more than number 1?
The other day, a client sent out two e-mails. The first was opened by 232 people, the second by 332! Can you help figure out why? E-mail 1: “Starting today, I’m offering GROUP consulting” Opens: 232 E-mail 2: “Awwwww shoot!” Opens: 332 So, exactly 100 more people opened e-mail #2, which was really just dashed [...]
Do you make these common headline mistakes?
Are your headlines working for your business blog? Are they luring in readers, or are potential clients skipping your posts because of them? Headlines the first chance you have to reel in customers. If you’re like me, you scan headlines and read what seems interesting to you. And, if you’re also like me, you get [...]
Reader question: “I can’t come up with one idea for my blog!”
It’s not easy to come up with blog ideas in a vacuum, so readers are welcome to write in for free business blog ideas. Lola is in a crowded field (and she knows it) – selling online marketing e-books and tutorials to making money. But although she can come up with book contents, she’s having [...]
Why you should give content away free (and ways to make it easier)
By the nature of a blog, you’re giving away a lot of information for free. How can that possibly help your business — and how can you turn those visitors into paying customers? Here are some ideas for creating free content while keeping the good stuff for those who pay. It’s OK to give [...]
Two more smart ways to promote your business blog
I just posted on article marketing — but wanted to pass along two of instructive recent posts that had more smart ways to promote your blog, one by getting more backlinks and the other by using StumbleUpon. Great video on backlinks Once you’ve found your niche for your business blog, wouldn’t it be nice if [...]