Some informative links for business bloggers today: 9 Lessons from a 2 Year Old Blogger: Maria Killam, a designer and color (or as she says “colour”) expert in Canada, generates a great amount of business from her blog. An interesting tip: she gives away all her advice for free — and I see other designers/businesses doing [...]
Business blogs that work: Kitchen and Residential Design
Creating a business blog is labor-intensive and building an audience can be slow and frustrating. What are elements of a successful business blog? Here’s one example. Paul Anater, Kitchen & Residential Design I started reading Kitchen and Residential Design when I was — what else? — doing my kitchen. I was searching for countertop recommendations [...]
Fact: Business blogs increase Web traffic
Statistics prove it: If you are working the mojo of your business blog you get more links, more exposure and more customers. Need evidence? Read on. Today, various bloggers are writing on the topic, “Are bloggers as important as bloggers think they are?” One of my favorite bloggers, Paul Anater of Kitchen and Residential Design wrote a [...]
Top blog posts and what you can learn from them
Problogger has a great series of case studies where they ask blog authors which were their most successful posts. Here’s a quick summary of top posts and how those lessons can be applied to business or corporate blogs. Simple but effective list Leo Babauata from Zen Habits said his most popular blog post was “10 [...]
Can boring blog posts be good for business? Yes!
With all the pressure for each blog post to be brilliant to increase Web traffic, I loved the case study about this business blog because the posts were the most boring things I had ever seen! However, they were not boring to the target market, which is the whole point. Newsflash: Aprilaire increases Web traffic [...]