http://finepointwriting.com/2010/12/do-you-make-these-common-headline-mistakes/ Increasing the effectiveness of business blogs Tue, 23 Apr 2013 04:07:50 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://finepointwriting.com/2010/12/do-you-make-these-common-headline-mistakes/#comment-334 Erika Thu, 13 Jan 2011 03:07:46 +0000 http://finepointwriting.com/?p=385#comment-334 Sounds like a great process. I recently read that 20% of your time should be spent on the headline, 80% on the body. Sounds like a great process. I recently read that 20% of your time should be spent on the headline, 80% on the body.

]]> http://finepointwriting.com/2010/12/do-you-make-these-common-headline-mistakes/#comment-332 Ricardo Bueno Wed, 12 Jan 2011 21:55:03 +0000 http://finepointwriting.com/?p=385#comment-332 I tend to try and start my articles with the headline first. Once I've landed that part (and I can still get better), I start working on outlining the post. I do a mini-mindmap or list of bullet points. If I start to wander, it's time to break that post up into a series or two separate posts all together. I tend to try and start my articles with the headline first. Once I’ve landed that part (and I can still get better), I start working on outlining the post. I do a mini-mindmap or list of bullet points. If I start to wander, it’s time to break that post up into a series or two separate posts all together.

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